Adimurti Agritech Pvt. Ltd.
"Empowering Farmers, Connecting Markets, Sustaining Futures."
About Us
Vision
Build a sustainable and inclusive agricultural ecosystem with technology, fair market access, and financial opportunities.
Mission
Connect farmers directly with corporates and provide innovative, scalable solutions addressing climate change, soil health, and market inefficiencies.
Problem Statement
Climate Change
Unpredictable weather patterns destroying crops
Financial Constraints
Lack of capital for inputs & technology
Technology Gap
Limited access to modern farming tools
Climate Change & Unpredictable Weather
Erratic rainfall and extreme temperatures destroy crops, leading to massive losses for farmers.
Financial Constraints
High input costs and lack of credit access prevent farmers from adopting better practices and technologies.
Limited Technology Access
Outdated farming methods due to unaffordable modern equipment and lack of digital literacy.
Market Access Barriers
Middlemen exploitation and lack of direct corporate connections reduce farmer profits significantly.
Soil Degradation
Overuse of chemicals and poor soil management practices reduce productivity over time.
Solutions
Direct Market Linkages
Connect farmers directly with corporates, eliminating middlemen and increasing profits by 40-60%.
Post-Harvest Management
Reduce 30% post-harvest losses through cold storage, processing, and efficient supply chains.
Smart Agri-Tech Platform
AI-driven insights for crop planning, weather prediction, and market timing.
Affordable Technology Access
Pay-per-use model for equipment and technology, reducing upfront costs by 70%.
Farmer Education & Financial Inclusion
Training programs and micro-finance solutions to build capacity and access to credit.
Product Overview
Digital Agri-Tech Platform
- •Real-time market prices & demand forecasting
- •Weather alerts & crop advisory
- •Direct corporate buyer connections
- •Digital payment & credit solutions
Post-Harvest Solutions
- •Cold storage & processing facilities
- •Quality grading & packaging
- •Logistics & transportation management
- •Traceability & certification
Training & Financial Inclusion
- •On-field training programs
- •Micro-credit & insurance products
- •Financial literacy workshops
- •Group lending & savings schemes
Machinery & Sustainable Farming
- •Equipment rental marketplace
- •Organic farming inputs
- •Soil health monitoring
- •Water conservation techniques
Target Market & Positioning
Geographic
Rural & semi-urban India across 15 states
Demographic
Small & marginal farmers, FPOs, cooperatives
Psychographic
Progressive farmers adopting modern tools
"Farmer-first AgriTech ecosystem"
Building trust through transparency, affordability, and results
Primary Target
- •145 million small & marginal farmers
- •8,000+ Farmer Producer Organizations
- •250,000+ agricultural cooperatives
- •Age group: 25-55 years
Market Characteristics
- •Land holdings: 1-5 acres average
- •Annual income: ₹50K-₹5L
- •Smartphone penetration: 78%
- •Tech adoption rate: Growing 35% YoY
Market Size
India Market
Global Market
Key Market Drivers
- •Government push for digital agriculture
- •Increasing smartphone penetration
- •Rising demand for traceable produce
- •Climate-resilient farming needs
Opportunity Segments
- •Precision farming: 2B by 2030
- •Supply chain tech: $8.5B by 2028
- •Financial services: $5.2B by 2027
- •Market linkages: $3.1B by 2029
Unique Selling Proposition (USP)
End-to-End AgriTech Ecosystem
Complete solution from farm to fork, eliminating middlemen and maximizing farmer profits.
- •Direct farmer-to-corporate linkages
- •End-to-end supply chain solutions
- •Integrated financial services
- •Sustainability-first approach
Sustainability + Profitability Blend
Balance environmental impact with profitability for long-term sustainability.
- •Profitability + sustainability balance
- •Climate-resilient farming practices
- •Carbon reduction initiatives
- •Green technology adoption
Direct Farmer-to-Corporate
40-60% higher profits, direct market access
Farmer-First AgriTech Ecosystem
Building trust through transparency, affordability, and results
Revenue Model
Market Linkage Commission
2-5% commission on direct farmer-to-corporate transactions. Average transaction value: ₹2.5L per farmer per season.
Platform Services
Subscription fees: ₹500-2000/month for premium insights, weather alerts, and market intelligence.
Supply Chain Services
Cold storage, processing, and logistics services. 8-12% margin on post-harvest solutions.
Revenue Breakdown
